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Nick Seifert joined Athlon Outdoors in 2016 and
immediately surrounded himself with a team of
topflight professionals who quickly made the
company a leader in shooting sports media. Athlon
Outdoors’ dramatic transition included delivering new
multimedia product offerings, digital upgrades and
innovations, a customer-first advertising partnership
culture, and most importantly, journalistic excellence.
More than 30 years at the top of the outdoor media
business evolved from a lifelong obsession. His
career reads like the Who’s Who of outdoor media:
Outdoor Life, Field & Stream, ESPN Outdoors,
Fischer Productions, InterMedia Outdoors,
HardPoint Capital Partners and now Athlon Outdoors.
He’s been an editor, writer, TV producer, on-camera
talent, 14-time Emmy Award winner, marketing
specialist, executive, and publisher.
Along the way, he built several successful
businesses and operating units, helped advertising
clients reach goals and grow revenue, gave
back to various causes and advocated for hunting,
conservation and Second Amendment rights.